Doanburi
Branding / Print / Packaging
Doanburi is a virtual kitchen offering "Treasure Boxes" filled with premium Japanese sushi that can be enjoyed in the comfort of your home. I developed their brand identity and packaging material with a minimalist approach, drawing subtle design inspiration from Japanese culture.
Visual Identity
Developing a Premium Brand Inspired by Japan.
Doanburi’s visual identity is deeply influenced by Japan, the chef’s background, and her passion for sushi. At the chef’s request, we incorporated the iconic red sea bream, a cherished symbol of Japanese cuisine and culture.
Packaging Solution
A Solution for the Treasure Box.
In collaboration with a print vendor, we successfully produced packaging sleeves to keep the treasure boxes secure. The minimalistic sleeve design complement the boxes, enhancing the overall presentation to contribute to the Doanburi experience.
Print Material
Essentials to Support the Business.
To boost business visibility, I designed business cards and flyers for distribution at local food events, networking functions, and alongside customer orders. These materials highlight Doanburi’s services to attract potential customers, while enhancing brand recognition.